December 9, 2013 |
"Content is King"
I’ve no doubt that you’ve heard, been told or even said it yourself. We all know the importance of quality content.
I recently read an article on Social Media Today that took it a step further with Read More
December 7, 2013 |
Welcome back to my case study about how one of my favourite fashion brands, Sugarhill Boutique
is utilising social media.
My last two case studies were Read More
December 3, 2013 |
LinkedIn is a great search tool. It’s quick and easy to find and connect with people and companies you’ve done business with. But, if you want to find new contacts, it’s the site’s advanced search feature that’s the truly powerful hidden gem. Read More
December 2, 2013 |
In my last post
I started my case study into how one of my favourite brands, Sugarhill Boutique is utilising social media.
Today I’ll be discussing their Twitter
account Read More
November 28, 2013 |
Florent Le Mens
The Anchorman films have a history of using viral video opportunities as marketing tools. Recently, 50 short clips of Will Ferrell reading relevant news for different countries have been recorded. Read More
November 27, 2013 |
Do it right and your message can be seen by millions, thanks to the influence and reach of social media. Brands have caught on to this and big budgets are now being spent on what could potentially be the next viral ad sensation. Read More
November 22, 2013 |
Social media is pretty much made for fashion brands. It’s visual, teaming with the fashion world’s target demographic and is the perfect place to push out a huge variety of content. Read More
November 21, 2013 |
Social media is something you just can’t afford to mess up on. Public networks are exactly that… public. If you put something out there for the world to see, it cannot be unseen.
More often than not you won’t get away with insulting a customer Read More
November 20, 2013 |
Jennifer Stakes Roberts
Brands have been putting social media at the heart of their marketing campaigns for years, so it’s no surprise that they are turning their Read More
November 19, 2013 |
Florent Le Mens
Running a social media platform like Facebook can be an awfully lonely business if you don’t keep an eye on what’s happening to your posts.
There is a ton of data that Facebook Insights delivers, which can be Read More
November 18, 2013 |
This month Starbucks tested their #tweetacoffee service
enabling customers to buy a friend a coffee using Twitter.
Now Loews Hotels and Resorts
are launching an innovative service Read More
November 16, 2013 |
Halloween is gone, Christmas is just around the corner and by the time you finish eating that mince pie, it’s New Year’s Eve. The rush towards the end of the year has begun and so there’s not much time left to keep up with social media trends and tools Read More